The following thesis was written by a student who graduated in 2005 from the Master ICT in Business and the Public Sector programme at Leiden University.


Thesis details

TitleMaking the Right Offer to the Right Customer: Strategies for Real World Multi Product Decision
StudentSun, L. (Lina)
ProgrammeMaster ICT in Business and the Public Sector
Year2005
SupervisorsPutten, dr. P.W.H. (Peter) van der
Kosters, dr. W.A. (Walter)

Citation details

Sun, L. (Lina), Making the Right Offer to the Right Customer: Strategies for Real World Multi Product Decision , Thesis Master ICT in Business and the Public Sector, LIACS, Leiden University, 2005.