Master ICT in Business



The following thesis was written by a student in the 2015-2016 class of the Master ICT in Business programme at Leiden University.


Thesis details

Title Understanding Consumers’ Adoption of Beacon Technology in Retail - CONFIDENTIAL
Student Manraj, Anil
Programme Master ICT in Business
Year 2015-2016

Citation details

Manraj, Anil, Understanding Consumers’ Adoption of Beacon Technology in Retail - CONFIDENTIAL, Thesis Master ICT in Business, Leiden University, 2016.