Master ICT in Business



The following thesis was written by a student in the 2016-2017 class of the Master ICT in Business programme at Leiden University.


Thesis details

Title An Empirical Study of Customer Co-creation in Social Media Based Product and Service Development - CONFIDENTIAL
Student Zheng, YUNPENG
Programme Master ICT in Business
Year 2016-2017

Citation details

Zheng, YUNPENG, An Empirical Study of Customer Co-creation in Social Media Based Product and Service Development - CONFIDENTIAL, Thesis Master ICT in Business, Leiden University, 2017.